The term "website address" refers to the unique string of characters that represent a website on the internet. It is also commonly known as the URL (Uniform Resource Locator) or web address, and it serves as an identifier for a specific site within the vast network of the World Wide Web. The website address provides information about the location of the server where the website resides, and it helps users to navigate their way to the desired webpage by entering this unique code into their browser's address bar.